Gov. Ricketts Reveals Sesquicentennial License Plate Design
Design incorporates the new sesquicentennial branding announced earlier this summer
GRAND ISLAND – Today, Governor Pete Ricketts and First Lady Susanne Shore revealed the design for the Nebraska Sesquicentennial Commission’s special issue license plate.
The design for the Nebraska Sesquicentennial Commission’s special issue license plate incorporates the logo and branding unveiled in July for Nebraska’s sesquicentennial anniversary, which will be celebrated in 2017. Creative inspiration for the design of the logo and branding was drawn from the Nebraska State Capitol and other iconic Nebraska images including the state flower, flag, and nature. A digital copy of the plate’s design is attached.
“The sesquicentennial license plate is another great way for Nebraskans to celebrate our state as our 150th anniversary of statehood approaches,” said Governor Ricketts. “The license plate allows Nebraskans to share the news about our state’s important anniversary as they travel.”
“Thanks to the members of the commission who continue to work so diligently in laying the groundwork for the sesquicentennial celebration,” said First Lady Susanne Shore. “We will have more special announcements to share about the commission’s activities as the anniversary draws closer.”
“Nebraskans interested in the sesquicentennial celebration plate can purchase their copy through the Nebraska Department of Motor Vehicles for $70,” said Director of the Nebraska Department of Motor Vehicles Director Rhonda Lahm. “This specialty plate will become available for purchase October 1st.”
The logo and brand were developed with the assistance of Bailey Lauerman, a Nebraska-based marketing and advertising agency.
The Governor and First Lady also said that additional announcements about celebration activities will be made in the future.